Chores Light

Coors Light set out to reclaim Saturdays, so fans could spend them where they belong: at the bar, watching College Football with a cold Coors Light

Laundry can wait. Coors Light and College Football can’t. Keep your chores light—with Coors Light.

CCO: Rodrigo Jatene / CD: Jacopo Biorcio, Danny Price / ACD: Chris Serrano, Alex Fox / AD: Lane Hedler / CW: Ken Bates